Wanna be an X-Men?

Google Maps to power an X-Men community site. From Australia, the latest idea of Soap Creative to promote the movie “X Men: The Last Stand”.
On the mini-site Xplanet.net the movie fans can post their picture and description and be precisely localized using Google Maps. Users are able to develop mutant profiles and “pin” themselves to any location, which can be found by other site visitors. They’re also able to include a link to their personal website or blog within their profile, and add other users to a planet-wide “buddy list”.

An interesting escamotage to create a community, even if the idea of telling the entire world where I precisely live doesn’t drive me crazy.