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Clone your Heineken

October 24, 2006 at 12:47 by Mark Comments

Heineken Netherlands just launched a new TV commercial, backed by an online campaign. Overall theme is cloning. The online part takes this cloning very serious and makes it possible to actually clone beer products. Hold a can or a bottle in front of your webcam and it will be recognised and cloned. Pretty cool geek stuff. For those who wanna try, don’t get lost on the site – search for experiment 3 on the right side and follow the instructions (in Dutch).

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