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Puma, don’t slow down

April 18, 2007 at 10:27 by Martina Comments

Here in Europe, Puma has launched a mini-site to promote it’s new Puma Ducati shoe. The action is the result of a significant co-marketing effort together with Ducati motorcycles to produce a shoe collection to be sold exclusively at Foot Locker.
puma_donslowdown.jpg
The site consists of a driving advergame which is very basic but also quite well done and fun to play, and allows players to win 10 Sony PSP. Yes, there’s also ONE page about the shoes, which is definitely not enough to properly present the product.

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One Response to Puma, don’t slow down

  1. Nico says:

    It seems racegames are back in. In Belgium, Biotherm Homme has a really basic but fun racegame too: check out http://www.biothermhomme.be

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