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Diesel, Fuel For Life

August 17, 2007 at 10:52 by Martina Comments

Fuel For Life is coming. And there’s Diesel behind it. This time I have no insider’s insights to share, as I don’t know (yet) what Fuel for Life is about (maybe). I can just show you a beautiful video (by Phil Hansen), and point you to the website of the Society against Legalization.

And this is a new video posted this afternoon…

If you are also against legalization, you can download and use the propaganda kit to support the action.


The messages are cryptic enough to generate curiosity. But I shouldn’t say this, because when I speak about Diesel I cannot be objective :-)

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9 Responses to Diesel, Fuel For Life

  1. Mat says:

    Of course you DON’T know what FFL is….! ;-) ))

  2. Martina says:

    Of course I don’t know ;-)

  3. xurry says:

    It’s a new perfume for women! (i think)
    Hooray for google!!!!!
    (not sure how in the world the utoob video is linke though….)

  4. Dino says:

    The video with the boy in all the different shirts is not original. I’ve seen this concept before:

  5. Meg says:

    Fuel for life is diesel’s new fragrance for women.
    Diesel founder Renzo Rosso translated His Rosso di Rosso Merlot & Cabernet into a fragrance using Cassis. It has notes of jasmine and patchouli.
    That’s all I know

  6. zigat says:

    fuel for life is new fragrance from diesel for women and for men, there is 2 fragrances.

  7. Wire says:

    In fact, I don’t like the video!

  8. cesare says:

    diesel ,fuel for life:
    i am the producer of woman packging….the net!
    firt order 2.000.000 pieces

  9. Jules says:

    It seems to me that the ‘fuel for life’ campaign owes a debt to the designer vampires of 80s film “The Hunger” in style, sonic branding and of course the idea of a liquid fuel for life…

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