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Respect the rules

October 24, 2007 at 9:30 by Martina Comments

From France, an excellent campaign for road safety dedicated to scooter drivers. The copy in this ad actually makes the difference. It’s quite a challenge for me to translate French into English, but I’ll give it a try…
You pass just with the orange light.
You drive just a little too fast.
You drive just a little too close.
You are just a little bit dead.
On a motorcycle, you can’t forget just a little bit the rules.
Respect the rules.

via Gregory’s blog.

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5 Responses to Respect the rules

  1. lamia says:

    On a motorcycle, you can’t forget just a little bit the rules (sur un deux roues il n y a pas de petites infractions)

  2. Martina says:

    Thanks Lamia, i missed that!

  3. ZKL says:

    Pretty nice translation I must say..
    : )

  4. Jeannette says:

    Cool translation!

  5. pickupjojo says:

    The first time I’ve seen this ad, it makes me laugh…
    But I agree that it’s a very great ironic ad.

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