From France, an excellent campaign for road safety dedicated to scooter drivers. The copy in this ad actually makes the difference. It’s quite a challenge for me to translate French into English, but I’ll give it a try… You pass just with the orange light. You drive just a little too fast. You drive just a little too close. You are just a little bit dead. On a motorcycle, you can’t forget just a little bit the rules. Respect the rules.
via Gregory’s blog.
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