A Tom Tom is forever
This Christmas Tom Tom is trying to replace diamonds as the best gift to state your partner your love forever. From The Netherlands Black Magic Marker shares with us an amusing campaign were men promise neverending love to their girlfriends if they get them a Tom Tom for Xmas…
The message to the beloved person can be personalized by uploading a photo of the couple and images from an holiday in which you lost the way while travelling with your partner.
The concept is very nice, and also the execution is clean, simple and extremely well done. Last but not least I think this can also have has a good viral potential.