Digital advertising and marketing: only the best ideas worldwide, since 2003

The Uniqlo calendar

June 10, 2009 at 11:27 by Martina Comments

Another interesting online project from Uniqlo. After “the clock” and “the map“, it’s time for “the calendar”.


The website at the moment is pretty basic: landscapes across Japan are featured with tilt-shift style photos. If you click on the photo it becomes a mosaic, and you can discover an Uniqlo item that matches the color of the tile. As usual (at least for the Japanese brand) e-commerce is then just one click away.



To be honest, despite the very beautiful photos presented with a stop-motion flow, the project looks interesting but not with the cool additional twist Uniqlo usually has. However I believe it’s just a question of time, as a lot of links are work in progress.



File under: ,

2 Responses to The Uniqlo calendar

  1. Leigh says:

    What an interesting way of creating visual art and product marketing… especially when the focus is on COLOR. Thanks!

  2. Jack Zufelt says:

    The design is very appealing. Very modern.

Advertise here