Your tweet, your Volkswagen
Nice to discover interesting content via Twitter. Yesterday, for example @_RGA posted about this rich media banner that profiles your tweets and gets back to you with the reccomendation of the ideal Volkswagen for you.
I love the idea, simple and smart. Probably at the moment it cannot work everywhere in the world, but in the countries where Twitter is hot, it’s a cool, tactical way to connect a brand to its consumers.
My result is “Golf”. Yeah! I bought myself a Polo three years ago, I know it’s now to “upgrade”!