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Paso de los Toros is back

April 2, 2010 at 11:10 by Mark Comments

Last year, while writing about the maturity of argentinean digital industry i came upon a campaign for Paso de los Toros, a bitter tonic water. This year they’re back, with some extended features that takes the user to an interesting online-offline-online-offline trip:

The agency is BBDO Argentina.

3 Responses to Paso de los Toros is back

  1. Ali Henderson says:

    Wow. This makes a serious emotional connection with anyone who feels heartbreak over an ex. The promise to the consumer provides a satisfaction that I’ve never seen promised by any other product or brand. Very creative and unique compaign. I loved it.

  2. einemaeh says:

    love it!
    does sb know what song this is?

  3. “I love you”, from The Dandy Warhols :)

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