Digital advertising and marketing: only the best ideas worldwide, since 2003
Author Archives: Daniel
Windows 8: a small demonstration
What a nice way of talking how easy to use is your new OS: Microsoft Windows 8 in Portugal.
Clouds over Cuba
“We choose the moon” project brought back this sort of documentary storytelling that allows new generations to revisit past events evolving day by day as the original things happened. Read more…
Volkswagen: The Polowers
The Volkswagen Polo is one of the most desired car models for young people. In order to foster engagement amongst the digital native target, DDB Spain developed a strategy in social networks aimed to convert the brand in the first topic of conversation on Twitter for a day. The focus of the action was the creation of the hashtag #Polowers, to give a name the followers of the VW Polo in the network. And the reason for the meeting was the celebration of the 1st Polowers Race on Twitter.
Audi R8 plays Simon says…
Lighter (and faster) than ever, it looks that you can play “Simon says” with an Audi R8… what a cool car: Read more…
VW Day of the Dead
Day of the Dead is probably one of the most reknowned mexican traditions. Also, Mexico is the country where the last (old) Volkswagen Beetle was made, so this year Grupo W came up with a simple nice idea to celebrate a car that is now gone: an altar honoring it.
With a nice craft and soundtrack, this site is a good way to prove that Flash can still be useful
Nike – Find your greatness
The greatest event when it comes to sports, the Olympic Games, are about to begin in London in a couple of days. But greatness is everywhere, according to this inspirational piece launched today by Nike: Read more…
Rivers of Light in Colombia
The thing that stunned me the most about this campaign from Colombia is that being a river the only way to reach their target audience that was what they used as the media vehicle. Done by Lowe SSP3 from Colombia, the image of the river full of light is one of the most touching and beautiful things i’ve seen lately:
What the fox!
Been a while since the last time i laughed so much with a clothing catalogue. With a nice Flash/HTML5 integration, What the fox put you to the test of becoming a fox, unlocking some achievements by… well it’s funnier if you do that by yourself.
Nice site, nice interaction and nice clothes!
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