Digital advertising and marketing: only the best ideas worldwide, since 2003

Coke Encourage-meter

November 10, 2011 at 4:18 by Mark Comments

I loved this work from Ogilvy Buenos Aires, the Alentometro (Encourage-meter), a screen disposed in Buenos Aires where fans could watch the next game of the Argentinean football team… if they make enough noise to keep the image on the screen. Very simple, very smart!

Advertise here