Nike, The world before and after Ronaldo
In Brazil Nike has just launched a video to celebrate the legendary Ronaldo, O Fenomeno, who recently retired from football (soccer and will play his last match tonight with the Brazilian National Team in the friendly match vs Romania.
The world before and after Ronaldo is a poetic emotional journey, that takes us through all the big and small things that have changed in football in the era of Ronaldo. From the way players celebrate after scoring, to the hair cut that became so popular after World Cup 2002.
And if you want to pay your own tribute to Ronaldo via Twitter, post your tweets and add the hashtag #prasemprefenomeno (foreverphenomenon).
The agency ys F/Nazca Saatchi & Saatchi.