Volkswagen Test Drive for a date
Statistics show that driving a Polo GTI makes you 23.6% more attractive. So Volkswagen offers you the possibility to apply for a “date” drive to impress your lady and improve your chances of scoring… There is a “techno” website where you can apply to get your test drive for the date.
Answer eight questions, get your dating profile and then submit your application.
On Twitter you can follow the feedback of the drivers who got the car for the date and the night ride. Nice add-on the close the loop!
The brilliant campaign is made in South Africa by Ogilvy.