Digital advertising and marketing: only the best ideas worldwide, since 2003

The day the stadium spoke

July 27, 2011 at 10:35 by Mark Comments

Last Sunday, during the final of Copa America, this impressive Nike Argentina commercial was shown. The ad sees Boca Juniors players during training being encouraged by a stadium voice, which will make football fans shiver. Boca Junior is Argentina’s biggest team and is sponsored by Nike, but has been struggling recently. The ad was filmed as the players attended a training session in the Bombonera stadium, taking them by surprise.

via Advertiseme

Advertise here