Digital advertising and marketing: only the best ideas worldwide, since 2003

Heineken launches ‘Legendary Football’ UEFA Champions League blitz

September 14, 2011 at 7:45 by Mark Comments

Heineken has launched its new campaign for the forthcoming 2011/12 UEFA Champions League season, titled ‘Legendary Football’. The campaign, created by Wieden + Kennedy Amsterdam aims to showcase how the UEFA Champions League, the world’s most prestigious and high-profile club competition, and Heineken, the world’s leading premium beer brand, combine to create spectacular artistry that fans around the world can enjoy.


Starring five highly-respected footballers, Gianluigi Buffon, Rene Adler, Patrick Vieira, Clarence Seedorf and Ruud Van Nistelrooy, who between them possess almost 350 UEFA Champions League match appearances.

Advertise here