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Introducing the new Nike+ experience

February 22, 2012 at 8:48 by Martina Comments

Nike today unveiled Nike+ Basketball and Nike+ Training, two new experiences connecting digitally enabled footwear with interactive mobile applications that together deliver a revolutionary sport experience. Nike+ Training is your new personal trainer that delivers challenges and tracks your performance. Make your training experience inspirational, full of variety, competitive, and fun.

The new Nike+ Basketball experience breaks down the user’s game to deliver information and measurement, which in turn provides motivation. Nike+ Basketball measures how high, how hard and how quick players play each game.

It’s a great day, and I’m incredibly proud to be part of the team working on this project!!!

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