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Alcatraz food delivery

May 10, 2012 at 2:30 by Martina Comments

Spectacular campaign made in Spain to promote the first season of the TV series Alcatraz. With the goal of making people life a prison-like experience without leaving home, a “special” food delivery service was created. I don’t wanna tell you more, watch the case study video.

I would have loved to be part of this experience, looks like it was a lot of fun! And the customer service center is simply hilarious.

The agency is Leo Burnett Iberia, thanks Fred for sharing it!

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