Olympic Light Games
Resn in Auckland have created these beautiful Light Games, a series of 7 online sports games, to coincide with the London Olympics 2012. And they blew me away in terms of screen design, dynamic visuals and gameplay. It’s your time to shine: have a go, you won’t be disapoointed.
The Light Games exist on the web as well as on the iPad were made for EDF (French electricity company sponsoring the Olympic Games). Don’t worry, you don’t have to wield a torch or night lamp to play like these French athletes in the teaser do.
But you can actually have the laser light from your mouse be tracked by your webcam (oh la la, might be a first).
Read all about the technical wizardry required for the iPad game here on their Resn Labs blog. To top it off, a real live touch screen version of the game has been installed in at the EDF Pavillion in London.
Agency: Resn / CLM BBDO