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Best Bus Stop Ever

February 22, 2013 at 9:12 by Tim Comments

If you haven’t considered taking the bus lately, you should think again. This charming stunt at a bus stop proves that using your phone can make your life a lot more exciting.

Mobile phone technology company Qualcomm organised this fun video. Unfortunately the Facebook tab this stunt leads to is a bit of an embarrassment in terms of design craft and¬†engagement idea (a quiz, really?) – especially when you claim to be ‘born mobile’ and have technology in your DNA.

Is it worth investing a lot of money into the video and then completely let down the online users? I would have loved to continue this good beginning.

Agency: Denizen Company

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