Need to explain digital to your colleagues ?
Most of you are digital professionals, and as Gregory is mentionning it in his introduction, this presentation is not dedicated directly to you. But, in our digital world we can all witness the gap which can sometimes exists between marketers. This presentation is a good exercise of how to explain digital in a constructive way to our colleagues. With no self-sufficiency and with taste : it is beautifully illustrated by Gaelle Lasne.