Digital advertising and marketing: only the best ideas worldwide, since 2003
Tag archives: bbc news
Online campaign for the BBC
The BBC is about to launch its biggest ever online marketing campaign to promote its news site bbcnews.com. New Media Age explains the campaign will last six months and will target users across Europe and the United States. What is interesting is that the creative will take live RSS feeds from BBC news sites and link in with IM services such as ICQ and MSN Messenger. So if an important news comes out, it will immediately featured in the rich media ads. The campaign was developed by Agency Republic.
Popular posts
Tags
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy