Tonight a bit of healthy self promotion… I’m very happy to share with you my first digital commerce project which launched today on NIKEiD. Nine Italian bloggers and an amazing illustrator got together to reinterpret some of Nike’s most iconic shoes in a winter/xmas/gloomy mood. For each shoe designed by the bloggers (Air Max 90, the Cortez, the Dunk and the Blazer) Nicola Coin, a young artist from Padua, created an amazing drawing the matches the key characteristics of the shoe itself. Below you can browse a slide show with all the shoes.
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