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Tag archives: ddb new zealand

Be good to Mother Earth

on July 7, 2008 by Martina Comments

DDB New Zealand has created a witty Tv campaign to promote Cadbury muesli bars and, at the same time, respect for nature. I like the old style animations that remember me of Disney movies such as Cinderella and Whitesnow.

However I especially appreciate the educational approach of the campaign that results spontaneous and amusing enough to deliver the message even to small kids. A good series of ads to promote the product and most of all position the brand in the “green light”.

Just the highlights

on June 22, 2005 by Martina Comments

DDB New Zealand for Sky - The History Channel. This campaign won the gold at AXIS 2005 Awards in the category “magazine advertising”.

File under: axis awards, ddb new zealand, the history channel

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