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Tag archives: edipus

Wilkinson Fight For Kisses

on September 11, 2007 by Martina Comments

I believe Sigmund Freud might have something to say about the new Wilkinson campaign from France that exploits Edipus Complex to promote a razor. Ignoring psychoanalysis and concentrating on the pure entertaining/advertising side of the concept, watch the video below and let me know whether or not the concept is brilliant and has the potential to generate a lot of buzz.

There is also site to check out with a series of goodies and an advergame to download (98MB) and play to win a series of prizes.

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