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Tag archives: ice-cream marketing

Ice-cream marketing

on June 6, 2005 by Martina Comments

In the UK Unilever has hired MRM Partners to create an online campaign in order to build brand loyalty towards the Carte D’Or ice cream brand. Netimperative explains the agency has created a website with the best competition ever: a draw to win a year’s free Carte D’Or ice-cream On the other side of the Ocean, as Gary refers on his blog, Ben & Jerry has started selling a lock for their pint-size containers. It’s probably first product a brand sells to prevent you consuming its products!

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