Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: lap of honour

A Formula 1 challenge

on March 29, 2004 by Martina Comments

“Lap of Honour” is a new race advergame created by Panlogic to promote The Daily Telegraph Formula 1 coverage. The game also encourages users to challenge friends through the Pro Fantasy Formula 1 site, aiming at generating a viral effect.

File under: , ,

Advertise here