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Tag archives: mergers & acquisitions

Online advertising is bouncing back

on July 1, 2004 by Martina Comments

Online advertising is re-gaining the value it had in the New Economy “golden days”. The Deal (via Yahoo! News) talks about recent acquisitions in the industry ( bought Exile on Seventh, aQuantive bought SBI.Razorfish, DoubleClick bought Performics, AOL bought etc…), also quoting the opinion of Gary Stein, senior analyst with Jupiter Research who commented:

“Online advertising is bouncing back. Surviving companies have money in the bank and want to further strengthen their positions, and there are a lot of new companies doing interesting and clever things that can be bought at a good price.”

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