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Tag archives: New World

New World supermarket ads

on May 24, 2012 by Tim Comments

In the world of supermarket advertising retail is king. Supermarket ads tend to show shiny, happy shoppers and fresh food and glistening aisles and a price… and little else. So the more surprising when an ad like this gets made. New Zealand agency ColensoBBDO shows the myriad of days, fates and stories that touch the supermarket ‘New World’ at some point. Read more…

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