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Tag archives: psychology

The Psychology of Angry Birds #infographic

on September 12, 2011 by Martina Comments

Someone calls it Angry Birds Addiction Syndrome. Not sure it’s a medical pathology yet, but for sure it’s the game that changed the history of mobile gaming. A study by AYTM investigated the psychological and sociological motives behind the incredible success of Rovio’s invention. A great infographic helps “profiling” Angry Birds fans, and it proves useful to understand the mechanisms that trigger the success of the game as well as how consumers’ mood changes when playing the game.

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