From Toyota Etios in South Africa comes this sweet window installation driven by tweets. It rewarded South Africans for stopping and tweeting with the right hashtag (#etiossmile). Then the sweet released by the tweet and rolling through the Rube Goldberg-style machine was theirs.
This is a nice idea. THEY is a creative agency in Amsterdam, and they are looking for an intern. They (hehe) have come up with a nice idea to get submissions. Using twitter they have posted three briefs that people can respond to. As the say on their twitter account… “a briefing should be brief. anything over 140 characters = bullshit. submit ur answer to a briefing as Reply or DM. best idea wins a 6mth paid internship”.
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