Digital advertising and marketing: only the best ideas worldwide, since 2003

Sony Ericsson campaign to present new game phone

June 26, 2003 at 3:41 by adverblog Comments

Sony Ericsson will target skate generation with a new campaign to back its new gaming phone, T310. As explained on Brand Republic, the campaign includes a microsite, accessed through banners on the magazine websites, which allows visitors to move through a mock urban street, sampling phone games and information on the product.

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