Digital advertising and marketing: only the best ideas worldwide, since 2003

Reebok interactive secrets revealed

September 11, 2003 at 4:41 by Martina Comments

On iMediaConnection Dawn Anfuso presents an interview with Marc Fireman, Director of Interactive Marketing at Reebok.
They talk about Reebok’s online campaigns, in particular of Whodunit? and Terry Tate. Fireman also gives his opinion about rich media, online communication and the lessons Reebok has learned from its online efforts. Very interesting.

Comments are closed.

Advertise here