SMS movie quiz game for the US market
ILoop Mobile has introduced in the US the first Instant Win and SMS Movie Quiz Game. The entertainment experience is crucial in the mobile environment, as Michael Becker, President and COO, ILoop Mobile explains in the press release announcing the service’s introduction:
Text messaging is just now gaining momentum in the United States. Worldwide roughly 580 billion text messages will be sent around the world in 2004 versus 10 billion in the United States.