Digital advertising and marketing: only the best ideas worldwide, since 2003

Viral push for O2′s Friends

October 12, 2004 at 8:36 by Martina Comments

Agency Republic (check out their site, the videos idea is great…) has created an interactive campaign to promote the O2′s “Friends” service. As Brand Republic explains, a viral push will be part of the initiative, with a quiz created to test how well their friends know each others.

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