The FIFA fever
AdFreak reports Yahoo! and MSN are getting ready for the 2006 World Football Championship in Germany. Yahoo is sponsoring the official FIFA website, while MSN has signed some top players (Brazil’s Ronaldinho, England’s Michael Owen, Italy’s Gianluigi Buffon etc…) to post their diaries online. Furthermore, MSN will integrate World Cup content into MSN Messenger and launch an interactive soccer game.