Digital advertising and marketing: only the best ideas worldwide, since 2003

Red Bull Flugtag mobile sold out

May 17, 2006 at 12:56 by Martina Comments

flugtag01.jpg
Next Sunday Red Bull will be in Rotterdam (NL) with the first edition of the Dutch Red Bull Flugtag. The tickets for the event have been sold only via mobile. In two weeks, HotSMS managed to distribute 12.000 tickets, using a combination of premium SMS and Internet to verify the codes.
SMS advertising and a mobile game are also part of the Red Bull campaign still in The Netherlands.

File under:

One Response to Red Bull Flugtag mobile sold out

  1. Vincent says:

    Very interesting to see how mobile grow up in commerce and CRM.
    Here two other mobile campaigns for O2 and Mission Impossible III
    http://www.thomevincent.com/blog/index.php?2006/05/17/120-o2-and-mission-impossible-iii-by-hypertag

Advertise here