A refreshing Dutch online video game to raise awareness among youngsters for the risks they might take. The game checks how in control you are by sending out subliminal messages during intense videos about daily life situations. Remember the words and you can head to the next of five levels.
The game is part of a bigger campaign that includes a TV show on Dutch MTV channel TMF. Responsible agency is NOISE.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy
