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PSA: think “public”, not “prize”

June 18, 2009 at 9:40 by Martina Comments

Marc and his team at Osocio (one of my favorite blogs, btw) just launched a campaign to raise awareness among the creative community on the importance of creating social campaign that do make sense to people and aren’t just aimed at winning awards.

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The campaign was developed by Steal Our Ideas.

2 Responses to PSA: think “public”, not “prize”

  1. Great campaign. Celebrating success is fun, but not as important as we think when we look at the big picture.

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