Marc and his team at Osocio (one of my favorite blogs, btw) just launched a campaign to raise awareness among the creative community on the importance of creating social campaign that do make sense to people and aren’t just aimed at winning awards.
The campaign was developed by Steal Our Ideas.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy
Great campaign. Celebrating success is fun, but not as important as we think when we look at the big picture.
Nice! But I love this:
http://adsoftheworld.com/media/print/ccrj_creative_team?size=_original
http://adsoftheworld.com/media/print/ccrj_art_director
http://adsoftheworld.com/media/print/ccrj_copywriter
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