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KLM Must See Map combines social media with print

February 13, 2013 at 8:55 by Mark Comments

This is a really nice idea that brings online and real life together very well. KLM Royal Dutch Airlines recently launched a new global social media campaign: KLM Must See Map, made by friends. The online campaign, currently running in 24 countries, enables visitors to create a personalized city map, filled with tips from their friends. Participants will receive the high-quality printed city map at home – all for free. Biggest issue is that it takes three weeks to get it which ruins the idea if spontaneous travel is your thing.

You can see the site here.

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