Tag archives: bikini bounce

Lastminute’s summer marketing

Summer time is vacation time, so Lastminute.com is launching a series of marketing initiatives. Revolution Magazine reports today of an high-street marketing campaign in partnership with the hairdressing chain Toni & Guy. On the Web there is “Bikini Bounce” an advergame developed by Panlogic specifically targeted to the male audience. If you check it out, you understand why…