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Tag archives: chocopic

Online marketing to kids: Nestlé Picoland

on October 27, 2005 by Martina Comments

In France, Nestlé has recently launched a website for its Chocapic brand to engage kids and build a relationship with them online. It’s an heavy Flash website created by Touche Etoile, full of goodies to entertain young consumers and introduce “Pico” the brand mascotte.

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