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A look at Spanish wireless market

on February 28, 2004 by Martina Comments

This week the online press has published a bunch of interesting stats, so let’s take a look at Spanish wireless consumers market. Vnunet reports the results of a research by CIS: seventy percent of Spanish have a mobile phone, and a further eight percent plan to buy one in the next six months. The main reason (for 66.6 percent of the people) to own a cell phone is to get in touch with relatives and friends, while only twenty percent of the people said they have one mainly to keep business contacts. Iblnews reports about the preferred services of Vodafone Live! users: during last december, Spanish people opted to receive SMS alerts mostly about football and horoscopes. For what concerns mobile games, “Osiris” of the Tomb Raider series has been the most downloaded, followed by Bomberman� and �XIII”. The most requested ringtones have been “La madre de Jos� and �No es lo mismo�. presents stats about SMS traffic in Spain last year. According to the data provided by the three carriers (Amena, Telef�nica M�viles and Vodafone) more than 18 millions SMS have been sent through the networks in 2003, with Telef�nica leading the market with a 50 percent share of the traffic. But the most interesting data is the one about Premium messages which generated a business worth 400 millions euros.

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