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O2: a quiz for rugby fans

February 18, 2005 at 9:00 by Martina Comments

Mobile carrier O2 is sponsoring the English rugby team in the Six Nations Championship and it’s promoting its support with an online initiative. Revolution explains rugby fans are challenged with an interactive quiz. The campaign, developed by Agency Republic, is characterized by an high level of interactivity, aiming at engaging England supporters with O2′s brand.

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