Stop Holland: funny or silly?
Don’t let this nightmare become reality. Don’t let Holland win the World Cup final against Germany. Electronic Arts has put online a controversial (and therefore viral) advertainment website to promote its Fifa World Cup videogame. The idea of Jung Von Matt is to allow Germans to make fun of Dutch people and incidentally discover the new videogame.
The mini-site offers the chance to submit user generated choirs against the Orange team, as well as to send condolences messages to the Dutch football fans.
On top of the minisite, there is also a Tv spot which previews what will happen in Berlin if Holland would win the championship.
I really cannot say wheather I like or dislike the campaign. It is definitely brave and maybe I’m just “too Dutch” inside to laugh at it. I also believe there is already a lot of silly violence in football that it would be better to avoid making fun of such strong rivalries among countries. The TV spot is amusing, the mini-site just pushes the concept too far. Of course, this just my opinion, I would love to hear yours.