Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: influentials

Meet Honda and her friends

on October 27, 2005 by Martina Comments

Thanks to Cleo I’ve found out about the The (Honda) Element and Friends Web Site. It’s a nice videogame-style interactive experience where you drive around your Honda to meet strange but cute animals like the platypus and the opossum. I think it has been created to target kids. Today I already posted about BMW targeting drivers’ children with downloadable paper cars… Are kids the new influentials in buying a car?

File under: , ,

America’s key influentials are online

on July 22, 2003 by Martina Comments

America’s “Influentials” — a demographic of business networkers, news junkies and community movers and shakers — prefer the Internet to any other media for acquiring their daily information, according to a new study that you can read about on Adage.

File under: , ,

Advertise here