Digital advertising and marketing: only the best ideas worldwide, since 2003

Muji Storage Film

on March 22, 2012 by Mits Comments

Muji released a film to promote their customizable storage furniture. The film gives you an inspiration for your new spring life at your cozy room. The film is developed by tha ltd, very intuitive visuals with good tempo music. Read more…

File under: advertainment, japan, muji

Play(with)Muji and buy

on January 27, 2009 by Martina Comments

From Japan, a very good project that mixes branding and e-commerce in a smart and creative way. The PlayMuji calendar displays everyday a different product, with a video that either shows its characteristics, how to use it or simply provides you with a closer look into its shapes.

You can only discover a product per day, but of course the archive is always available to browse. A nice goodie is also offered: you can download the screensavers that replicates the website.

Xmas the Muji way

on December 3, 2008 by Martina Comments

Looks like it’s time to start posting about Xmas stories. The first one I’d like to share comes from Muji, a Japanese brand I’m simply addicted to. To promote the range of small Christmas gifts they are selling they have created a very simple website of just two pages.

Every week from now to the end of the year you can download a Xmas song for free. Also you can get yourself a wide range of wallpapers all featuring the toys and the gadgets of the Muji Christmas collection.

File under: christmas, muji

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