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Tag archives: street marketing
Peeing in the right pot
Behavioural economics seem to be creeping into more and more advertising campaigns as we see the shift from pure messaging to the creation of experiences. I love this example from Waternet (Amsterdam water supplier) who set out to stop guys peeing into the canals during Queen’s Day.
Accessorize the city
From Switzerland, an ambient campaign by Saatchi & Saatchi Simko for Accessorize.
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