I bet you have never seen a cool University website. I don’t mean usable, useful and interesting, I really mean “cool”. Well, in Japan Zokei University has recently launched a website and a recruitment campaign that are terribly cool and engaging.
The website looks exactly like a 8-bit videogame, and I can’t imagine a better way to drive recruitment for an art and design school. If the website is so fresh and “brave”, you can definitely expect their approach to education to be as fresh and open.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy