Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: innovation

The unfortunate clementine: from bastards to beauties

6 days ago by Jeremy Comments

How wonderful would it be if supermarkets could encourage healthy eating, at a cheaper price and in a way that helps the environment too? Well French chain Intermarche and agency Marcel have pulled it off with an inspiring case study video that tells the story very well.

Read more…

File under: , , , , , , ,

The Most Disruptive Companies in Tech

on October 11, 2011 by Mark Comments

Focus has pulled together an infographic on the most disruptive companies in tech. It should come as little surprise that many of the innovations are cloud-powered, or cloud-dependent. Consider the iPad, for instance. Apple’s the clear leader in the tablet market, and eating away at the traditional computing market. Apple owns more than 68% of the tablet market, and is replacing laptops, e-readers and handheld games. Read more…

File under: ,

Volkswagen Clever Innovations

on November 10, 2008 by Martina Comments

If you’re looking for a lesson in creative digital marketing, you should have a look at the latest website created by Achtung! for Volkswagen. It’s called Volkswagen Clever Innovations and it clearly shows how Flash and video can be cleverly used to develop premium online experiences with the product.

On the website, you are taken through five typical dangerous or simply complicated situations you might face while driving. For each case, Volkswagen has developed a technology that can help you overcoming the difficulty, and it makes you discover the feature in a smart, interactive way.

Read more…

File under: , , ,

Advertise here